# What Happened When I Taught Expert Secrets To The Local Government and Politicians

- Link: https://jarvislegacy.com/podcast/what-happened-when-i-taught-expert-secrets-to-the-local-government-and-politicians/
- Published: 2018-04-26T22:52:01-07:00
- Author: anchorwave

![Jarvis](https://jarvislegacy.com/wp-content/plugins/seriously-simple-podcasting/
assets/images/no-album-art.png "Jarvis")

 Jarvis

What Happened When I Taught Expert Secrets To The Local Government and Politicians

![Loading](https://jarvislegacy.com/wp-content/plugins/seriously-simple-podcasting/
assets/css/images/player/images/icon-loader.svg)

 00:00 /

RSS Feed

 Share

 Link

 Embed

[Download file](https://jarvislegacy.com/podcast-download/3779/what-happened-when-i-taught-expert-secrets-to-the-local-government-and-politicians?ref=download)
| [Play in new window](https://jarvislegacy.com/podcast-download/3779/what-happened-when-i-taught-expert-secrets-to-the-local-government-and-politicians?ref=new_window)

What’s up everybody? This is Russell Brunson, I want to welcome you guys to a very
special episode of the Marketing Secrets podcast. This is an episode that will not
be on YouTube or anything. It’s only going to be here in audio format for those 
who are listening in, and I’m excited for you guys to hear it.

Some of the back story, as you guys know, I am always excited about all this marketing
stuff, I talk about it all the time, I get the chance to speak all over the world,
but I say 99.9% of people who ask me to speak, just because of time, energy and 
money and all that kind of stuff, it’s just not possible to do.

But recently, my father in law asked me if I would come speak at an event that he
was putting on, and it was in Burley Idaho, which is a little small town about 2
½ hours south of Boise, and obviously I can’t, I can’t justify it from a business
standpoint, but for my father in law, that’d be awesome. Obviously, it would give
me time to hang out with my wife. So my wife and I jumped in a car on Wednesday 
and we drove 2 ½ hours to Burley, I spoke at this event, and then 2 ½ hours back.

So it was a really fun time for us to spend together without any kids, and then 
had a chance to speak down there, and it was cool. But to preface it, it was a completely
different audience than I’ve ever spoken to, ever.  It was for the most part, government
officials from all around Idaho. Those who are involved in economic development,
how to grow the economies. So there were people from all over Idaho who came to 
this thing, there was probably 70 or so people.

As you guys know, I’m used to speaking to entrepreneurs who are trying to change
the world, and here is like government officials who are, also have good intentions
as well and trying to do some awesome stuff. But they’re definitely an older demographic,
they’re not running their own companies, it was just different.  

Anyway, I was really struggling, what should I teach on? What should my presentation
be about? I didn’t really know, and it took me a while to kind of figure out. Finally
I realized that what I wanted to share with this audience was basically the stuff
you guys are very familiar with, which is the Expert Secrets thing. I want to talk
about building a mass movement, about influence and persuasion, storytelling and
how they can use that in their own spirit of influence.  How them, as government
officials can build a movement to help people change. And then also how they can
use it for their family. With your family, how do you create a movement with your
family? How do you create a movement in different places?

SO it’s not just a mass movement of your customers, like we talk a lot about in 
Expert Secrets, but also the internal movements inside your companies, and then 
your family, inside of governments, whatever spirits of influence you have.

So that’s kind of what this presentation is, and I hooked up my iPhone and clicked
record. So I kind of recorded, the audio I don’t have any idea of how good or how
bad it will be. But that’s what it is.

So there’s the context, when you hear the presentation, it was definitely a different
audience, the energy level is way different. So if I sound weird , that’s why. I
was trying like crazy to get this older group of government officials to get as 
excited as I am about business, about economic growth and development. I also tried
to show those guys they’re crazy because they don’t understand the right ways to
run a political campaign and I kind of teased them about that, and a bunch of other
fun stuff.

Hopefully it will help you guys if you’re listening in on this. For those that know
Expert Secrets, a lot of stuff will be kind of a review for you, but you’ll have
a chance to see it through a different lens, how this would work inside your family,
how this works inside of a business and a bunch of other things like that. So hopefully
it helps. I hope you guys love it. With that said, let’s queue the intro music and
let’s start at the event there in Burley, Idaho.